Our leadership team

Experienced leaders driving our success

Our leadership team brings together decades of experience in pharmaceuticals, consumer healthcare, and business management.

Peter Butterfield

Chief Executive Officer

Peter has extensive experience in the pharmaceutical and consumer healthcare industries, leading primoraPharma with a focus on strategic growth and operational excellence.

Andrew Franklin

Chief Financial Officer

Andrew brings deep financial expertise and strategic insight, overseeing all financial operations and supporting the company's growth initiatives.

John Dawson

Chief Commercial Officer

John leads our commercial strategy, driving brand development and market expansion across our global operations.

Sarah Mitchell

Chief Operating Officer

Sarah oversees our operational excellence initiatives, ensuring efficient delivery of high-quality products to markets worldwide.

David Chen

Chief Scientific Officer

David leads our scientific and regulatory affairs, ensuring our products meet the highest standards of safety and efficacy.

Emma Thompson

Chief People Officer

Emma champions our people strategy, fostering a culture of excellence and ensuring we attract and retain top talent.

Leadership principles

Strategic vision

Our leaders maintain a clear focus on long-term strategic goals while adapting to market dynamics.

Collaborative approach

We believe in the power of collaboration and work together to achieve our shared objectives.

Innovation mindset

Our leadership team encourages innovation and continuous improvement across the organization.

Ethical standards

We uphold the highest ethical standards in all our business practices and decisions.